How Much Money can you Make Selling iPhone Apps?
Many developers and pundit assume that getting into the App market is a sure fire way to get rich. With low development costs and Apple creating the Sales Channel for you its not unreasonable for many people to think that making a quick hundred thousand is out of reach.
The reality is that only 10% of developers seem to have that kind of luck.
The rest tend to fall into another category altogether, often only selling a few hundred apps and making only a few hundred to a few thousand dollars in the end.
However, when the top 10% of the most successful apps are removed from the data set, the numbers skew much lower, giving a far better impression of what the iPhone industry looks like for most developers. In this scenario, the average sales were 11,625 total units, averaging 44 copies/day. Approximately 23% of apps sold less than 1000 units from launch (ranging from 12 to 370 days in the App Store). Further, 56% of apps sold less than or equal to 10,000 units, while 90% sold less than 100,000 units, with the remaining 10% achieving sales of 127,000 – 3,000,000 units.